There are so many great ideas out there just waiting to be discovered -so much unchartered territory in the marketing world-that all you really need to do is just get creative, think outside of the box, and be ready to get “unbrideled.”

Great ideas can come out of necessity, so I guess that is where my trip began. I am newly engaged to be married next year (2009), and I work as a marketing & guest services coordinator for an upscale cosmetic dental office in south Florida-Smile South Florida Cosmetic Dentistry. The first step began as I have always has crooked lower teeth, and could not imagine smiling in my wedding photos with these crooked snaggleteeth. I started looking into my options, and am in the process of getting Invisalign done to correct the crookedness and overlapping. Prior to my wedding I will also be getting ZOOM! whitening treatment done to make sure that my teeth are as pearly white as they can be.

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Many of us have been affected by the latest news with our economy.

Because I work in dentistry, I was concerned as to how this current situation affects the Dental field.  In the past economic times many people prolonged dental treatment for reasons such as fear, work schedules and more.

Now with the current economic situation we should all be more proactive with our dental care.  Many of us still have jobs that offer dental insurance.  We must take advantage of this benefit.  I find that a lot of patients unknowingly waste their yearly benefits.  I imagine that this is due to work conflicts and such. If we are all pulling together in these tough economic times, one way is to utilize these dental benefits.

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da Vinci Studios, the dental laboratory service for ABC’s Extreme Makeover and Fox’s The Swan, now offers a lifetime warranty on their porcelain veneers.

“With more than 30 years in the business, da Vinci is confident enough in the quality of our veneers that we are now able to offer a lifetime warranty on all new cases,” commented da Vinci founder, Daniel Materdomini. “I know this is not common in the industry, but I can, without a doubt, back my products 100%. We know that this is going to make potential patients more comfortable in the idea of investing in a new smile.”

Dr. Charles Nottingham, lead cosmetic dentist at Smile South Florida Cosmetic Dentistry, has been working with da Vinci for over 20 years. Recently, he had the distinct pleasure to perform restorative dentistry on Mr. Materdomini’s mother. After the completion of the case, Mr. Materdomini said,

“…your preparations and impressions exceed perfection [for our Mother]… If the Extreme Makeover show was filmed in Florida, I am sure you would be the providing dentist.”

In addition to performing work on da Vinci’s mom, da Vinci Studios has featured Smile South Florida in Dentistry Today Magazine and currently displays on the hompage of its website three of Dr. Nottingham’s patients out of a total of five.

Joining da Vinci Studios in its commitment to excellence in dentistry and service, Smile South Florida Cosmetic Dentistry will be offering complimentary cosmetic consultations to all of those interested in da Vinci porcelain materials. In addition, Smile South Florida will make available da Vinci’s free smile design preview, which means patients can get a glimpse into how they can look with da Vinci veneers.

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Smile South Florida Cosmetic Dentistry Offers Cosmetic Consultations, Invisalign Consulations, and Sedations Consultations – Complimentary!

Going to the dentists office can be a scary thing for anyone, no matter what gender or age you are.  Imagine if you wanted to have major cosmetic work that you would possibly be making a large investment on – both financially and aesthetically.  Would you trust your smile to just anyone?

I like to compare dental work (or any other cosmetic procedure for that matter) to a relationship:

(1) It needs to begin on a solid foundation
(2) It is a major decision that involves a great deal of thought, research, and
(3) You want to choose the right person

Choosing the wrong dentist that lacks experience, in exchange for price shopping, so-called “good deals,” and to-good-to-be-true offers can leave you in pain, in debt, and could cost more money out of pocket in the long run!

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Fort Lauderdale, Boca Raton, West Palm Beach, & Miami Dentists

The Pankey Institute is a world renowned dental continuing education school. The Pankey Institute has been training advanced cosmetic dentists for over 35 years; whereas, the Las Vegas Institute (LVI) has only been in existence for 10 years. Some of the top dentists in the world teach at the Pankey Institute. They teach students the latest technological advances in dentistry. Pankey-trained dentists are taught to be patient centered, which means treating patients as individuals, taking the time to carefully listen, and dedicating their efforts to eliminating discomfort (both physically and emotionally). The goal is to provide patients with a lifetime of health, comfort, and beauty with the least possible treatment.Our top cosmetic (Extreme Makeover) dentist, Dr. Charles Nottingham, is a graduate from the Pankey Institute and a member of the LD Pankey Alumni Association. Dr. Nottingham has completed more than 200 Pankey Credit Hours, which includes both the full Pankey Continuum Core Courses and Advanced Pankey Courses. The following are some of the courses Dr. Nottingham took at the Pankey Institute:

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Patients today often have a long list of highly qualified professionals from which to choose when seeking reconstructive and cosmetic dentistry services.

So how is a patient to choose the best dentist to meet their needs when the field is filled with talented professionals?

The professionals at Smile South Florida Cosmetic Dentistry became aware years ago that in addition to selecting an experienced professional, patients in need of porcelain veneers or other cosmetic dentistry services should be able to like and trust the dentist they choose to perform the needed procedures. That is why they adopted the Homoly Method within their practice.

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Smile South Florida Cosmetic Dentistry will be offering after hours and weekend dentistry.

Nowadays, many patients have to work late or cannot leave their job early. Unfortunately, most dental offices close before 5 PM or even 3 PM.

In order to serve business owners and employees that have great difficulty seeing a dentist at normal business hours we have extended our hours on Monday and will be open on Saturday.

Note, these times are premium times and we will need to a lot more staff to provide this service; therefore, a deposit will be required in advance for all premium times, including Monday evening and Saturday.

Smile South Florida Cosmetic Dentistry offers Emergency Dental Care.

Even though our dentists are booked several weeks to months in advance, we make sure that there are ways to squeeze emergency patients in during normal business hours and even after hours and during weekends.

Whether it be a chipped tooth, deep tooth pain, or some other ailment that needs to be addressed quickly, we are committed to ensure that the patient gets treated as quickly as possible.

If you are in pain and/or have a dental emergency, please contact us. If no one answers, the recording will list our emergency number.

With summer just beginning, people are looking for a bright white smile. The two major whitening alternatives are tray whitening and Zoom! whitening. The advantage of Zoom! is that it takes just a couple of hours to perform.

In addition the desire for a white smile, many businesses are slow in the summer and need more business leads. So, one way to whiten your teeth and increase business is to attend the South Florida Chamber of Commerce EXPO at the Bank Atlantic Center on June 26, 2008.

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Smile South Florida Cosmetic Dentistry is announcing the launch of its enhanced website. The new website provides current patients, prospective patients, and readers with information about the various dental procedures and services that Smile South Florida offers its Fort Lauderdale, Boca Raton, Miami, national, and international patient base. To visit its new and enhanced website, go to www.smilesouthflorida.com.

Unlike several other dental practice websites, Smile South Florida provides visitors a photo smile gallery of its actual patients. All photographs on Smile South Florida’s website are that of its own patients, rather than stock photographs of models. The smile gallery has a vast collection of patient before and after photos with a variety of dental conditions and treatments discussed.

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Dr. Charles Nottingham, Smile South Florida Cosmetic Dentist, donated to the Wyland Foundation. The foundation encourages environmental awareness through education programs, life-size public arts projects, and community events.

“I believe it is very important to give back not only to the community, but to the environment,” said Dr. Nottingham. “I have many of Wyland’s paintings and love what he stands for.”

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Our cosmetic dental practice focuses on extreme makeovers. We take teeth in the worst condition imaginable and change them into a movie star-like smile.

Similarly, our website just undergone an extreme makeover by the hands of Benek Lisefski. Benek stripped our website of redundant material and simplified it into a sleek, modern, and user-friendly web site.

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Smile South Florida Cosmetic Dentistry is announcing the launch of its Dental Blog. This new blog is designed to provide visitors fresh posts on a variety of dental topics.

Blogs are online content management systems that allow organizations to provide visitors specialized content about a range of topics. This dental blog is meant to service the world, but focus more specifically on the Fort Lauderdale, Boca Raton, and Miami patients. In addition to providing dental articles and postings, the Smile South Florida blog will have practice updates. This provides patients with a richer experience.

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Search Engine Optimization (SEO) and Search Engine Positioning (SEP) is vital nowadays. Who would have thought that dentists would need SEO/SEP as well. Dentists need optimization because the competition is fierce.

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A little over a week after Jessica had a baby boy, one of our patient care specialists, Elizabeth had a baby girl! Who’s next?

We do not have a picture yet, but we will post one soon. The baby’s name is Sadie Lynn and she weighs 7 pounds 3 ounces.  She was born Wed April 23 at 3:23p.